

You have chosen the Smartfocus solution to improve your customer relationship management. As a marketing software, the Smartfocus platform has certainly managed to stand out from its competitors and offer highly attractive CRM features. To reduce your marketing budget costs and allow companies to take full advantage of Smartfocus for their SMS campaigns at competitive prices, Octopush has developed the Mail 2 SMS API for Smartfocus.
The benefits of SMS in customer relationship management
- SMS helps acquire new customers:
With a 97% open rate, SMS allows companies to inform their customers and users instantly. By sharing news about your brand, offers, and events, or by offering contests or flash sales reserved for those subscribed to your SMS alert campaigns, you build a close relationship that helps convert prospects into loyal customers.
- SMS improves the customer experience:
Thanks to SMS, customers can interact with a company easily and quickly. The various features offered by different customer relationship management platforms provide a wide range of possibilities. Whether it is for personalizing the customer journey, managing customer service, or distributing promotional campaigns and alerts, SMS helps create a personal customer relationship that is often missing from digital communications.
- SMS is a high-performance tool:
Using SMS in your CRM strategy offers many advantages. It is instantaneous, which ensures immediate user satisfaction. It does not depend on an internet connection or the user being in front of a screen. It is highly favored by consumers, who are increasingly using their mobile phones to make purchases, contact organizations, and receive services.
SMS is now an essential tool for business growth. High-performance platforms enable optimal management of a company's CRM by combining the strengths of SMS with the features of their CRM solution. Smartfocus is a key player in this marketing software market.

The Smartfocus CRM solution
Smartfocus is a marketing software that allows marketers to obtain behavioral data about their customers. User actions across various media (websites, mobile phones, etc.) are recorded and analyzed to help companies manage their customer relationships optimally.
Key features of Smartfocus
- Personalization:
Smartfocus allows you to target each customer individually by leveraging immediacy. Every detail regarding the customer is taken into account (time, location, etc.) to create fully personalized campaigns. For example, you can send a special offer to a customer who is near your store during your opening hours.
- Market intelligence:
Using customer data from multiple sources, Smartfocus provides you with the information needed to create impactful and perfectly targeted campaigns.
- Social media:
The Message Cloud's patented algorithms allow you to measure and understand what people are saying about your organization and your competitors, helping you identify areas for improvement and increase your brand awareness.
- Mobile push messages:
With Smartfocus, you can now reach your customers directly on their smartphone home screens, boosting engagement with your organization and increasing customer loyalty.
If you are already a Smartfocus client, you know the benefits of this software for taking your CRM to the next level. However, providers like Smartfocus often charge SMS rates that are difficult for businesses to manage. To address this, solutions exist. Octopush has developed the Mail 2 SMS API to allow you to manage your SMS campaigns via Smartfocus at affordable prices.
The Octopush Mail 2 SMS API
Octopush aims to help businesses benefit from the best CRM solutions at the best price. To achieve this, our developers created the Mail 2 SMS API for Smartfocus, which allows you to send SMS messages via email in an extremely simple and, most importantly, much more cost-effective way.
The Mail 2 SMS API gives you the ability to handle all your company's SMS communication from a simple email.
You can choose to send simplified SMS messages to one or more recipients.
The Octopush Mail 2 SMS API allows you to track the status of your messages and view all your statistical data directly in your client area.
Thanks to this solution developed by Octopush, any organization can benefit from mass SMS messaging via Smartfocus at highly competitive rates, up to 4 times cheaper than standard Smartfocus pricing. So why hesitate? Take advantage of Octopush's quality service for your SMS campaigns and contact us today to learn more!