The Octopush blog

Practical guides, analysis, and case studies on SMS marketing,
RCS, email, and customer relationship automation. Everything you need to build campaigns that convert.

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Email Marketing
22 December 2025

Multichannel marketing automation: Integrate transactional email and SMS for a connected customer journey

Are you planning your next campaigns and hearing about Octopush as an ideal solution for sending transactional SMS alongside your emails? Imagine a customer who just…
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Email Marketing
Omnichannel
17 December 2025

E-commerce: why use RCS Messaging?

E-commerce relies increasingly on effective communication: according to the GSMA, RCS campaigns generate an average of 300% more engagement than standard SMS. RCS (Rich…
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Omnichannel
SMS Marketing
10 December 2025

SMS campaigns for SMEs: effective strategies on a limited budget

You open your dashboard and see your email campaigns are plateauing at a 15% open rate. You sigh and wonder how to improve without blowing your budget. Thanks to the platform…
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SMS Marketing
SMS Marketing
08 December 2025

Marketing SMS vs. Transactional SMS: Use cases, pricing, and GDPR compliance

You send an OTP code to validate a new customer's registration, and then fifteen minutes later, a marketing SMS to announce a special promotion. You are juggling these two types of…
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SMS Marketing
Email Marketing
08 December 2025

Using AI to segment contact lists for email campaigns

Did you know that 49% of marketers admit they lose efficiency due to a lack of precise segmentation? They send messages into the void, without knowing who will actually open and click. It’s…
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Email Marketing
SMS Marketing
08 December 2025

Virtual number: for receiving customer replies

Tired of juggling between a sending line and another channel to receive customer feedback? In the world of marketing and notifications, efficiency is often measured in seconds.…
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SMS Marketing
SMS Marketing
04 December 2025

Business SMS: Key differences between transactional and marketing

You’re juggling order confirmations and promotional announcements, all while asking yourself: "What type of SMS should I send?" That’s where the distinction between transactional SMS and…
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SMS Marketing
Omnichannel
19 November 2025

RCS: How to make your messaging verified and engaging?

Have you ever wondered why some of your messages get buried in your customers' inboxes, while others appear instantly, rich and engaging? You send a…
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Omnichannel
Transactional
12 November 2025

SMS OTP: Secure access with the One-Time Password

SMS OTP has become an essential standard for strengthening authentication in your applications today. On Octopush, this method can be activated in just a few clicks: you configure…
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Transactional
FAQ

Frequently asked questions

Find answers to the most frequently asked questions about our platform, its features, and how to use it here.

Already used by over 4,000 users
How does the Octopush platform work?

Octopush centralizes all your communication channels (SMS, Email, RCS, Live Chat, Voice) into a single interface. Create your account, import your contacts, and launch your first campaign in just a few minutes, with no commitment.

What are your rates and is there a contract?

Our pricing is transparent and contract-free. You only pay for what you use, with a plan that adapts to your needs.

Are my data secure and GDPR compliant?

Yes, your data is hosted in France and protected in accordance with GDPR standards and ISO 27001 certification.

Can I manage multiple channels from a single interface?

Yes, Octopush centralizes SMS, Email, RCS, Live Chat, and Voice into one interface to manage all your campaigns.

Does Octopush integrate with my existing tools?

Yes, Octopush integrates with Magento, Prestashop, Salesforce, WooCommerce, Zapier, and many other tools via our API.

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