The Octopush blog

Practical guides, analysis, and case studies on SMS marketing,
RCS, email, and customer relationship automation. Everything you need to build campaigns that convert.

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Email Marketing
16 April 2025

Email marketing trends in 2025: What’s changing and how to adapt

Marketing is constantly evolving, and email marketing is no exception! Every year, new trends emerge, new tools appear, and customer expectations shift. What…
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Email Marketing
Email Marketing
16 April 2025

Is launching an email campaign really profitable?

Some people think email marketing is a thing of the past. Yet, in the world of digital marketing, it continues to prove its worth. At a time when channels are multiplying and social media…
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Email Marketing
Email Marketing
16 April 2025

5 techniques to improve an email campaign and boost your results

Email marketing is a powerful tool... but you have to know how to use it effectively! A poorly optimized campaign leads to low open rates, wasted time, and contacts...
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Email Marketing
Omnichannel
14 April 2025

What is RCS? The complete guide to SMS marketing

Imagine a new type of message that goes beyond simple text. It displays a logo, interactive buttons, images, and videos. Plus, it allows you to track an order or book...
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Omnichannel
Email Marketing
14 April 2025

The benefits of using AI in your email campaigns

Imagine being able to create email campaigns that speak to your customers as if you knew them personally. It’s not a pipe dream. It’s simply the creation of a new standard in marketing…
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Email Marketing
Email Marketing
14 April 2025

How to write an email for an email campaign?

Pourquoi certains emails déclenchent une avalanche de clics tandis que d’autres passent totalement inaperçus ? Dans l’univers du marketing digital, l’ emailing reste un levier incontournable pour…
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Email Marketing
Email Marketing
14 April 2025

How to implement hyper-personalization in your marketing emails?

We receive dozens of emails every day now… And let’s be honest: most of them end up in the trash without even being opened. So why do some stand out? Simple: because…
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Email Marketing
SMS Marketing
14 April 2025

How to achieve a high open rate in your SMS marketing campaigns?

Ever sent a message to your contact list, full of enthusiasm and hoping for a great response, only to get little to no reaction? If that sounds familiar, don't worry: you…
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SMS Marketing
SMS Marketing
07 April 2025

What is the true potential of conversational SMS for your customer relationships?

Impersonal messages just don't cut it anymore. We all get notifications that go nowhere, and more often than not, we ignore them. Why? Because they don't create anything: no emotion, no interaction, no…
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SMS Marketing
FAQ

Frequently asked questions

Find answers to the most frequently asked questions about our platform, its features, and how to use it here.

Already used by over 4,000 users
How does the Octopush platform work?

Octopush centralizes all your communication channels (SMS, Email, RCS, Live Chat, Voice) into a single interface. Create your account, import your contacts, and launch your first campaign in just a few minutes, with no commitment.

What are your rates and is there a contract?

Our pricing is transparent and contract-free. You only pay for what you use, with a plan that adapts to your needs.

Are my data secure and GDPR compliant?

Yes, your data is hosted in France and protected in accordance with GDPR standards and ISO 27001 certification.

Can I manage multiple channels from a single interface?

Yes, Octopush centralizes SMS, Email, RCS, Live Chat, and Voice into one interface to manage all your campaigns.

Does Octopush integrate with my existing tools?

Yes, Octopush integrates with Magento, Prestashop, Salesforce, WooCommerce, Zapier, and many other tools via our API.

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